Of course each painter has a whole bunch of questions when they start out and dive into the make more sales puzzle. But if they can’t get the right answers at the start, most Painters will just surrender right away and quit. But you lucked out because the top 3 make more sales tips every painter needs are right here so every painter can find and use the information and succeed at make more sales.
Tip #1: People Hate To Be Pushed
One thing is for sure, people don’t like to feel as though they’re being pushed in any direction. (Try forcing your favorite 2-year-old to do anything and you’ll see what I mean).
So, here’s what this means: you can’t push people into doing anything, but you can PULL them toward you.
This tip is critical to Painters success because if you try to push people into anything, they’ll push back and never go where you want.
Now the thing for you to do is to look at your marketing and sales copy and ask yourself a question – “Am I trying to PUSH people toward my product or service?” More than likely you are, at least partially.
Tip #2: If You Want To Make More Sales, Make An Enemy
This tip is all about the fact that you need to create a new enemy, or shine a spotlight on an existing enemy, for the people you’re trying to sell.
Painters need to know this tip because when you create an enemy for them, they take their focus OFF of you (and that fact that you’re trying to sell them) and place their focus on the “real” enemy in this situation.
Painters need to understand this tip is key because this is one of the most closely guarded secrets of the world’s top sales people and copywriters, especially the ones with super high closing rates.
For best results here you should ask yourself a couple of questions. “Who is the real enemy in this situation?” And “How can I help my prospect recognize and defeat that enemy?” Answer those two questions and you’re on your way to more sales than you can imagine!.
Tip #3: Help Your Prospect Defeat The Enemy By Pulling Them Over To Your Side
The important thing to understand with this is you want to be the lifeboat that picks the prospect up out of the water when their ship gets torpedoed by the enemy. Or, better yet, you’re the one who keeps them from getting torpedoed in the first place.
Truth: you’re the one who shows them the true path and how to get what they want.
This spells the difference between success and failure because when you pull the prospect over to your side, it becomes the two of you “against” the enemy. You become their friend. You become their trusted adviser. You become their team member. And, most importantly, you are NOT seen as trying to “sell them something” but rather as providing a real service and helping them.
At this point you should definitely explain to your prospects WHO the real enemy is and HOW you help them defeat that enemy. Show them how you keep them from getting into trouble in the first place. Demonstrate how you help them get the payoff they want.
Don’t get overly confident now that you finally have these 3 topic tips in your hands and start moving up the painter ranks. There’s a lot more if you want to sell a lot more of whatever you sell, so keep learning. If you want to avoid having to become a cheezy salesman, you have to be smart, especially if you wan to beat the competitors at their own game.
