The Truth About Content Marketing Every Painter Needs
If you seriously want to get more traffic and visibility, then pay careful attention to this secret if you want to avoid having to spend 3-4 hours a day creating content.
The Moral Here Is: The Consistent Content Creation Habit
The key to this secret for business owners is that if you aren’t making content every day, you’re just going to spin your wheels.
Fact: content is all about momentum. Kinda like working out. If you only work out once a week, you’ll just end up sore, stiff and in pain. .
This secret comes next because content marketing is about to get even MORE important because of the changes in Facebook’s (and sure to be others) Terms of Service and how you can target people with advertising. Your content, how targeted it is, and how "share-worthy" it is (if that’s a real term or not) will determine how well social media works for you or not. Bottom line: good content published consistently will drive your business, not your ability to buy Facebook ads!.
So now you need to develop the habit of
creating useful content on a daily basis.
One way to develop a habit (especially a new habit) is to link it to something
you’re already doing consistently (like working out or brushing your teeth).
So here’s a secret that will work for the vast majority of people.
Step 1 – Pick a question you can answer for your target audience.
Step 2 – Email the question to yourself at the end of the day just before you
shut down for the day. (Alternative step: Use Boomerang for Gmail to email
yourself in the future at a specific time)
Step 3 – When you check email the next morning (as almost all of us do) ANSWER
the question and post your answer as content on your blog, social media,
podcast, etc.
Do this and you’ll develop the consistent content creation habit before you
know it!.
